Repurposed Content Generation for Social Media
with Custom AI Solutions

Integrations - Linkedin API, Instagram Graph API, Google Drive, Ubersuggest

Industry - Marketing

Client

đź“ŤDelhi, India

The client is a respected coaching institute based in Delhi, India, specializing in preparing students for Civil Services and other competitive government exams.

* Due to a non-disclosure agreement (NDA), the client’s name has not been shared.

Challenges

The critical challenges faced by the client were:

  1. Excessive Time Spent on Transcribing Video Content: Due to limited resources, a significant amount of time was spent going through multiple videos across multiple channels to find appropriate content for repurposing & then transcribing it.
  2. Lack of time to brainstorm repurposed theme & content : The constant pressure to post frequently (almost every day) left little room for brainstorming and developing engaging themes, which ultimately impacted the quality of the repurposed content.
  3. Subpar Content Quality: The quality of repurposed content failed to capture the audience’s interest, leading to low engagement and minimal interaction from readers.
  4. Low Traffic Inflow: The lack of appealing visuals, combined with the challenges above, resulted in poor traffic and limited reach for the published content.

Goals

  • Transcribing Video content with at least 90% accuracy

  • Brainstorming suitable themes for Content Repurposing

  • Content Generation with human feedback mechanism upon theme approval

  • Generating appealing visuals for the content, if required, through human feedback.

Our Solutions

  • Transcribing Video Contents with 90% Accuracy

    Our AI solution at Attention.sh rapidly transcribes video content into text in real-time, achieving high accuracy. After transcription, the text is presented to the client through an intuitive review interface where it can be edited and approved.

  • Repurposed Content Ideas

    After receiving approval for the transcription, our AI solution processes the content to extract key themes, actionable takeaways, and memorable moments.

    The AI Solution then suggests tailored content for LinkedIn and Instagram, such as:

    • LinkedIn: Professional posts featuring insights, summaries, or notable quotes from the video to position the client as a thought leader.
    • Instagram: Engaging carousels summarizing key points, Instagram Reels set to trending audio, or visually appealing infographics to capture the audience's attention.

  • Content Generation based on approved theme.

    Once the theme is approved, our AI solution generate customized content for each platform, following the guidelines provided by the client. 

    This hybrid approach combines human creativity and AI-driven efficiency, ensuring the content resonates with the target audience while remaining consistent with the brand’s tone.

    *Our AI Solution also offers the ability to create relevant images and videos that support the generated content, with a continuous human review process ensuring each post is polished before publication.

Platform Integrations

  • ubersuggest-ai-seo-content-creation
  • nlp

How Attention.sh helped

Attention.Sh deployed its Custom AI Solution to address the client's challenges, significantly improving efficiency and client relationships.

  • Faster Repurposed Content Creation

    • AI Automated Transcribing of Video Content
    • Generate Themes and Relevant Content
    • Relevant image generation for the said content

  • Cost-Savings

    • Deliver Under-Budget
    • Improved ROI for Clients

  • Increased Team Efficiency

    • Focus on more pending tasks
    • Time for Skill Upgradation

Results

  • Image 1
    55%
    Reduction in Time Required for Generating Repurposed Content
  • Ui&ux ready
    42%
    Increase in engagement (approximately) for Linkedin & Instagram post.
  • 100% no code
    80%
    Faster Publishing Time

Do You want to Streamline Your Business?

Talk To Our Team!

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